Blue Factory is an architecture & design agency, specialized in high-end retail experience.
Based in Paris since 2011.
We love to spread our french art of living and spice up international projects.
Retail
expertise
Architecture & design
Brand image codes in-store
Retail program
Consumer path
Furniture design
Signage, branding materials & lighting
Retail experience
Experience journey strategy
Discovery scenario and tools
Retailtainment
Digital experience
Service & personalization
Merchandising tools
Visual merchandising
Permanent & launch merchandising
Product glorification
Discovery rituals
Product organization and planograms
Technical development & guideline
Technical drawings
Sourcing
Vendor’s drawings approval
Prototype, fabrication & installation follow up
Architectural and event guidelines
Partners
& references
And so on
Let’s create iconic places.
Blue Factory gives you the « y » (and how) you need to turn your store into a story!
We believe retail is the cornerstone to build loved brands. We turn both
permanent and ephemeral spaces into an outstanding, unique, engaging and scalable experience.
Designing
stor(i)es
Human & crafts oriented
Blue Factory is a team of experts: architects, interior and graphic designers, scenographers and technical experts who work together. This exceptional combination of savoir-faire and personalities is our key to lead projects from start to finish with passion.
Inovation & emotion
To date, we enjoyed 11 years of retail challenges and unforgettable experiences produced by our dedicated talents. They are combining their intelligence to imagine the future of retail with you. We maintain a constant and collective work to design immersive and desirable concepts connected to 5 senses.
Creativity & high-end sensibility
Luxury stores are made for filling people with wonder, and exploring unexpected features. Our mission is to turn each retail format into a singular and consistent experience, by mixing tradition and modernity. We care about details and uniqueness to reach design excellence with a worldwide resonance.