Dolce & Gabbana – Dubai Mall

With Dubai Mall undergoing a complete refurbishment, all major brands are set to unveil their new flagships simultaneously. This presents a rare opportunity for Dolce & Gabbana to take the lead with a bold statement introducing a unique concept directly inspired by the retail vision we originally developed: a distinctive design language fully aligned with the new Permanent Design concept.

Reinforcing the Italian heritage has became the guiding principle behind the entire architectural vision. From materials to design intention and storytelling, every element has been conceived as an expression of the brand’s roots. This signature approach creates a powerful differentiation within the Dubai Mall luxury landscape and elevates the customer experience to a true cultural and beauty journey.